Why salespeople must look to India & China

by Paul Sparks on July 25, 2010

I’m a middle-aged white guy who lives in Australia.

In my lifetime, the focus for trade and cultural exchange for Australia has shifted from the UK & the US to, firstly, Japan, and now more widely to other parts of Asia.  China, India, Vietnam, Indonesia and other Asian countries now play a role of growing importance in our lives.

China is Australia’s largest customer for resources.  India supplies a growing skilled workforce for many businesses – large and small.  Our universities are graced by the presence of many students from all parts of Asia.

Intuitively, we know that the rise of Asia will continue.  But how fast will the rise of China and India in particular be?  And what might this mean?

Hans Rosling is a professor of global health at Sweden’s Karolinska Institute.  His current work focuses on dispelling myths about the so-called developing world.  One way he does this is through the engaging use of statistics.  Here’s a talk Hans gave recently at a TED conference where he extrapolates – to the day – the point in the future when China & India will emerge as being financially and health wise the equivalent of the current economic giants.

Watch it – be intrigued by his delightful use of statistics – then ponder the implications for your sales future.

Find out more about Hans Rosling and his work here:

http://en.wikipedia.org/wiki/Hans_Rosling

And have a look at Gapminder – where you can access the software Hans uses in his presentations:

http://www.gapminder.org/

Thanks for reading this post – Paul Sparks, Sales Effectiveness Australasia.

“Taking you beyond sales training and keeping you informed about the latest ideas, trends, innovation, research & best practice in professional selling and sales management”

If you would like to connect with Paul Sparks please email paulsparks [at] saleseffectiveness.com.au

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